This special edition will focus on innovative strategies and solutions at the intersection of intellectual property, branding, and design, emphasizing their business impact. It invites critical discussions on how legal frameworks and branding strategies shape and drive success in the competitive landscape of the design industry. We warmly encourage researchers, practitioners, and industry professionals to submit their papers, contributing cutting-edge research and practical insights that explore these vital connections.

Working on this topic opens a window into the transformative role of intellectual property and branding in driving business value and innovation in design. Together, we aim to provide actionable knowledge and foster collaborations that benefit both academia and industry.

We eagerly await your submissions and are excited to work with you on this impactful issue!